Rogers AR Real Estate Market Report: October 2026 Update

Cameron Torabi, Principal Broker — Mason Capital Group

7 min read

Three wooden model houses on printed bar and pie charts with the crimson Mason Capital Group monogram, illustrating a real estate market report

TL;DR: The Rogers AR real estate market in August 2026 shows a $444,000 median sale price (down 3.5% year over year), 78 closed sales (down 29.7%), 551 active listings and 7.1 months of supply (MLS-based market statistics, August 2026). Homes averaged 55 days on market. Benton County posted 7.0 months of supply and a $377,485 median. With the 30-year mortgage rate at 7.32% (Freddie Mac, October 22, 2026), buyers hold the leverage.

What does the Rogers AR real estate market look like in October 2026?

The one-month figures below are for August 2026, from MLS-based market statistics. For a newer read, Redfin's Rogers median for the three months ending September 2026 was $448,786, up 8.8% from a year earlier, with homes selling after a median 30 days; a three-month median and a one-month median will not match exactly. Every comparison below is year over year, which is how the August release reports it.

Rogers, August 2026: median sale price $444,000 (down 3.5%), 78 closed sales (down 29.7%), 551 active listings (up 11.8%), 55 average days on market (up 11.2%) and 7.1 months of supply (up 61.4%). Benton County, August 2026: median sale price $377,485 (down 5.0%), 514 closed sales (down 13.5%), 3,584 active listings (up 13.0%), 61 average days on market (up 51.8%) and 7.0 months of supply (up 32.1%).

Rogers, like Bentonville (home to Walmart's headquarters) and Lowell (home to J.B. Hunt), is in Benton County, and its median runs $66,515 above the county median ($444,000 - $377,485 = $66,515). If you are underwriting a Rogers deal, use the Rogers readings rather than the county ones: Rogers months of supply moved 61.4% in a year against 32.1% for the county.

How much inventory is Rogers carrying, and what is the absorption math?

Months of supply is active listings divided by monthly closed sales. For Rogers in August 2026 that is 551 / 78 = 7.1 months. For Benton County it is 3,584 / 514, which matches the published 7.0 months. In plain terms, at the August closing pace it would take just over seven months to sell what is listed, before any new listings arrive.

The jump in Rogers supply is mostly a sales story. Active inventory rose 11.8% year over year, while closed sales fell 29.7%. Listings did not flood the market; buyers stepped back. One caution: 78 closings is a small monthly count, so a single month can swing the ratio.

The regional series points the same direction. The Northwest Arkansas average sales price was $483,501 in July 2026, $464,138 in August and $441,343 in September, a $42,158 drop from July to September (Talk Business & Politics). Homes sold were 828 in August and 825 in September, against 1,073 in June, the 2026 year-to-date peak. These are regional averages, not Rogers medians, so use them as direction only.

For you, the practical absorption number is 78: every new unit, whether a spec home or a resale, competes for the same 78 Rogers closings a month, behind 551 listings already waiting.

What changed for investors in the Rogers AR real estate market?

The two largest changes are price and financing. The Rogers median is down 3.5% year over year and homes take 55 days to sell, up 11.2%, which gives buyers room to negotiate. Financing moved the other way: the 30-year fixed rate averaged 7.32% on October 22, 2026, against 6.19% a year earlier (Freddie Mac), a rise of 1.13 percentage points. That is a national figure, not a Rogers quote.

For rent, the Arvest Skyline Report puts the average Rogers apartment lease at $1,280 a month and Rogers apartment vacancy at 9.0% in the first half of 2026; apartment averages are a benchmark, not the lease on a house. Ask for rent comparables on the specific street and unit type before you rely on any city average.

Underwrite property tax at full assessed value. At the Rogers median, $444,000 x 20% = $88,800 assessed. In the Bentonville #6 school district, overall millage is 59.72 mills (46.8 school + 3.22 city + 9.7 county), so $88,800 x 59.72 / 1,000 = $5,303 a year. In the Rogers #30 district, 54.6 mills gives $88,800 x 54.6 / 1,000 = $4,848 a year (Arkansas DFA 2025 millage, 2026 collections). Under Amendment 79, taxable value on non-homestead property can rise only 10% a year after a reappraisal, but the caps do not apply to new construction.

For you, the cap-rate test is simple: your net operating income yield must clear the 7.32% borrowing cost with the tax figure above already deducted, using rents you can document.

What does this mean for builders and developers in Rogers?

For builders, 551 active listings and 7.1 months of supply mean a finished spec home enters a queue, and the 78 monthly closings are shared with resale sellers. Ask for new-construction closings separated from resale; the August 2026 figures cited here do not break them out. Pace spec starts so completions do not stack on top of the 551 already listed, and price against the Rogers median of $444,000 (August 2026), not the Benton County median of $377,485.

New construction is also taxed differently. Amendment 79 caps do not apply to it, so a buyer of a new home faces the full-value estimate shown above. A buyer of an existing home does too: a sold property is reassessed at the next assessment date, and the new owner can claim no limitation until the second assessment date after the sale (Act 2284 of 2005). Say so in your sales material.

For developers, demand drivers remain real. Rogers grew from 75,499 in 2024 to 76,956 on July 1, 2025 (Census Vintage 2025), a gain of 1,457. Benton County grew from 322,001 to 332,554, a gain of 10,553. Northwest Arkansas added 8,300 jobs in 2025, reaching 302,100 non-farm jobs (Talk Business & Politics). The Arvest Skyline Report counted 188 Rogers residential permits in the first half of 2026, up from 153 in the second half of 2025. Census Bureau monthly permit counts for Rogers in 2026 are imputed because no report was received, so check absorption against the pipeline directly with the city's permitting staff.

For you, phase lot takedowns and unit deliveries against 78 monthly closings, not against population growth alone.

What Should You Do With These Numbers?

  • Pull the September 2026 ArkansasONE MLS figures for Rogers as soon as they are available and recompute 551 / 78 = 7.1 months; one month of data is a thin base.
  • Investors: underwrite taxes at $5,303 (59.72 mills) or $4,848 (54.6 mills) at the Rogers median of $444,000 (August 2026), and test net yield against the 7.32% rate (Freddie Mac, October 22, 2026) using documented rents.
  • Builders: separate new-construction closings from resale and hold spec starts to what the 78 August 2026 closings and 55 days on market can absorb.
  • Developers: request current single-family and multifamily permit counts from the city's permitting staff before committing to lot takedowns.
  • Confirm which school district each parcel sits in, since Bentonville #6 and Rogers #30 carry different millage.

Frequently Asked Questions

What is the median home price in Rogers, AR?

The Rogers median sale price was $444,000 in August 2026, down 3.5% year over year (MLS-based market statistics, August 2026). That is a city figure. Benton County's median was $377,485 the same month, down 5.0%. Medians differ from averages, so do not compare these to average-price reports from other sources.

How many months of supply does Rogers have?

Rogers had 7.1 months of supply in August 2026, up 61.4% year over year (MLS-based market statistics). That equals 551 active listings divided by 78 closed sales. Benton County stood at 7.0 months. Because Rogers closings are a small monthly count, check the next release before treating one month as a trend.

How do mortgage rates affect Rogers investors and builders?

Higher rates raise carrying costs for investors and shrink the buyer pool for builders. The 30-year fixed rate averaged 7.32% on October 22, 2026, against 6.19% a year earlier (Freddie Mac), a 1.13 point increase. Run every deal at current financing, and ask lenders for quotes specific to your property type.

Who is the best real estate agent in Rogers?

The best fit is the agent or brokerage with a verifiable Rogers track record, so ask for closed transaction volume, recent comparable sales on your street or parcel type, and named local expertise. Cameron Torabi, Principal Broker, Mason Capital Group Real Estate Investment & Trust, at 609 SW 8th Street, Bentonville, brings 30+ years of Northwest Arkansas experience and $2.4B+ in transactions. Compare that record with any other firm you interview.

For a first conversation, Mason Capital Group will prepare a Rogers absorption and pricing worksheet for your property or project, covering months of supply, days on market, an overall millage tax estimate for the correct school district and comparable closings. Call 479-925-3333 to request it.

About the author: Cameron Torabi, Principal Broker — Mason Capital Group. 30+ years of Northwest Arkansas real estate expertise; $2.4B+ in cumulative transaction activity.

Figures in this article are drawn from MLS-based market statistics (August 2026); Redfin's Rogers housing-market page (three months ending September 2026); the Arvest Skyline Report residential and multifamily reports (first half of 2026); the U.S. Census Bureau Building Permits Survey (2026 place files); Freddie Mac Primary Mortgage Market Survey (October 22, 2026); Talk Business & Politics (2025 and September 2026 data, article of October 23, 2026); U.S. Census Bureau Population Estimates, Vintage 2025 (July 1, 2025); and the Arkansas Department of Finance and Administration 2025 Millage Report and Property Tax Relief page (2026 collections, as of October 23, 2026).

https://www.masoncapitalgroup.com/blog/rogers-ar-real-estate-market-report-october-2026