NWA New Listings 2026 vs 2025: Bentonville, Rogers, Bella Vista

Cameron Torabi, Principal Broker — Mason Capital Group

8 min read

Family hugging by a lake with suburban houses behind, with the crimson Mason Capital Group monogram, illustrating new listings in three NWA cities

TL;DR: For NWA new listings 2026 vs 2025, Realtor.com's ZIP-code counts, approximate to city limits, for September 2026 show Bella Vista ZIPs 72714 and 72715 at 156 against 158 a year earlier (-1.3%), Bentonville ZIPs 72712 and 72713 at 142 against 144 (-1.4%), and Rogers ZIPs 72756 and 72758 unchanged at 126. Benton County new listings fell 3.13% while active listings rose 33.24% (Realtor.com via FRED, September 2026). Redfin median days on market reached 44 in Bentonville, 30 in Rogers and 42 in Bella Vista (three months ending September 2026).

How Do NWA New Listings 2026 vs 2025 Compare in Bentonville, Rogers and Bella Vista?

Start with the cities. Skyline's first-half 2026 report shows Bentonville (home of Walmart's headquarters) with a median house price of $440,000 and 501 houses sold, Rogers with $456,500 and 439 sold, and Bella Vista with $375,000 and 718 sold (Skyline Report, first half 2026). Redfin's city pages for the three months ending September 2026 show which way the market is moving: median days on market of 44 in Bentonville (up 15), 30 in Rogers (up 2) and 42 in Bella Vista (up 21).

Realtor.com reports new listings by county and by ZIP code, not by city limits. In September 2026, new listings in the Bentonville ZIPs 72712 and 72713 totaled 142 against 144 a year earlier (-1.4%); in the Rogers ZIPs 72756 and 72758, 126 against 126 (unchanged); in the Bella Vista ZIPs 72714 and 72715, 156 against 158 (-1.3%). ZIP codes do not follow city limits, so treat these as approximate. Across Benton County, new listings were down 3.13% (Realtor.com via FRED, September 2026), while Washington County, home to Fayetteville, was up 6.86%.

The flat Rogers total hides a split: ZIP 72756 fell from 62 new listings to 44 (-29.0%) while ZIP 72758 rose from 64 to 82 (+28.1%) (Realtor.com, September 2026). By count, the Bella Vista ZIPs had the most new listings of the three ZIP pairs in September 2026, at 156.

If you are selling in any of the three cities, new listings in your ZIP pair are within two of the September 2025 count, so most of your added competition comes from the homes already on the market, covered next. Compare your home against your own city's days on market above.

How Much Has Benton County Active Inventory Grown Since 2025?

Benton County had 2,441 active listings in September 2026, up from 1,832 in September 2025 (Realtor.com via FRED). That is 609 more listings (2,441 - 1,832 = 609), a 33.24% year-over-year increase. Washington County went from 896 to 1,157, which is 261 more (1,157 - 896 = 261), up 29.13% (September 2026).

The pace of growth is easing. Benton County's year-over-year change in active listings read 58.59% in April 2026, 54.00% in May, 50.47% in June, 46.56% in July, 39.52% in August and 33.24% in September. Inventory is still higher than last year, but each month the gap has narrowed.

Listings are also sitting longer. Realtor.com's median days on market for Benton County listings was 72 in September 2026 against 59 in September 2025, which is 13 more days (72 - 59 = 13). Washington County listings were flat at 61. The Benton County median listing price was $460,600, against $466,975 a year earlier. These figures describe how long listings sat, not how long homes took to sell.

If you are a Benton County seller, your home competes with roughly a third more active listings than a year ago, and buyers have more time to compare. Price against the active listings on your street and in your price band, not against last year's sales.

Which City Is Selling Homes Fastest and Closest to Asking?

Redfin's city pages for the three months ending September 2026 show the clearest split:

  • Bentonville: median days on market 44, up 15 from a year earlier, so about 29 days a year ago (44 - 15 = 29). Sale-to-list price 97.9%, down 0.67 point. Median sale price $489,717.
  • Rogers: median days on market 30, up 2, so about 28 a year ago (30 - 2 = 28). Sale-to-list price 98.3%, up 0.5 point. Median sale price $448,786, up 8.8%.
  • Bella Vista: median days on market 42, up 21, so about 21 a year ago (42 - 21 = 21), which means the median doubled. Sale-to-list price 98.2%, down 0.4 point. Median sale price $370,274, down 1.3%.

On volume, Skyline's first-half 2026 report counted 718 houses sold in Bella Vista, 501 in Bentonville and 439 in Rogers. Bella Vista sold 217 more than Bentonville (718 - 501 = 217), which means more closed sales to use as comparables and a deeper buyer pool there. Skyline's average days on market for sold houses was 93 in Bella Vista, 123 in Bentonville and 85 in Rogers. Skyline reports an average and Redfin a median, so the two sources will not match.

If you are selling in Bentonville or Bella Vista, plan for a longer marketing period than buyers saw a year ago. A Rogers seller still faces the shortest wait of the three.

Which City Suits Which Seller or Buyer?

Rogers suits sellers who want the least slowdown. It is the only one of the three where the sale-to-list ratio rose (98.3%, up 0.5 point, Redfin, three months ending September 2026), and its Skyline average of 85 days (first half 2026) is the shortest. It is also not one market. ZIP 72758 had a median sale price of $569,833, up 11.7%, with homes selling in 35 days against 30 a year earlier (Redfin, three months ending September 2026). ZIP 72756 had $351,097, down 19.3%, at 47 days against 37 (Redfin, three months ending September 2026). A seller's competition depends heavily on the ZIP and price band.

Bella Vista suits buyers who want negotiating room and a lower entry price. Its $370,274 median sale price is the lowest of the three, its median days on market doubled from 21 to 42, and its sale-to-list ratio slipped 0.4 point to 98.2% (Redfin, three months ending September 2026). Sellers there should expect buyers to ask for time and concessions, given the 98.2% sale-to-list ratio and the 21-day increase in median days on market that Redfin reported for the three months ending September 2026.

Bentonville shows the most seller pressure of the three. It has the highest median sale price ($489,717) and the lowest sale-to-list ratio (97.9%) on Redfin's figures for the three months ending September 2026, and the longest Skyline average days on market (123, first half 2026). That points to a seller who must price carefully, and a buyer who can often negotiate at the upper end of the price range.

If you are relocating for Walmart or J.B. Hunt, Rogers offers the fastest-moving market of the three and Bella Vista the most room to bargain.

What Should You Do With These Numbers?

  • Sellers: pull the active listings in your own ZIP and price band this week. Benton County had 2,441 active listings in September 2026, so your comparison set is larger than it was in September 2025, even though new listings in the Bentonville (142), Rogers (126) and Bella Vista (156) ZIP pairs were near last year's counts (Realtor.com, September 2026).
  • Sellers in Bentonville or Bella Vista: set your plan around the Redfin medians of 44 and 42 days (three months ending September 2026), and decide in advance when you will review price.
  • Sellers in Rogers: check which ZIP your home sits in before using the city figure. In September 2026, new listings in ZIP 72756 fell to 44 from 62 (-29.0%) while ZIP 72758 rose to 82 from 64 (+28.1%) (Realtor.com), and Redfin median sale prices moved -19.3% and +11.7% (three months ending September 2026).
  • Buyers: use the sale-to-list ratios, 97.9% in Bentonville, 98.3% in Rogers and 98.2% in Bella Vista (Redfin, three months ending September 2026), as the starting range for an offer, then adjust for the specific home.
  • Buyers: budget property tax at price x 20% x the overall school + city + county millage. For the Bentonville median of $489,717 (Redfin, three months ending September 2026) in the Bentonville #6 school district at 62 mills overall (46.8 school + 5.5 city + 9.7 county; Arkansas DFA Assessment Coordination Division, 2025 Millage Report, 2026 collections): $489,717 x 20% = $97,943.40 assessed; x 62/1,000 = about $6,072 a year. Do not assume you will keep the seller's lower bill, because a sale is reassessed at 20% of appraised value on the next January 1 (Act 2284 of 2005).

Frequently Asked Questions

Did new listings rise in Benton County in 2026 compared with 2025?

No, not in September 2026: Realtor.com's Benton County new listing count was down 3.13% year over year, while Washington County's was up 6.86%. By ZIP code, approximate to city limits, the Bentonville ZIPs 72712 and 72713 had 142 against 144, the Rogers ZIPs 72756 and 72758 had 126 against 126, and the Bella Vista ZIPs 72714 and 72715 had 156 against 158 (Realtor.com, September 2026).

Which of the three cities takes longest to sell a house?

Bentonville, by Skyline's first-half 2026 sold-house average: 123 days, against 93 in Bella Vista and 85 in Rogers. Redfin's medians run shorter, at 44 days in Bentonville, 42 in Bella Vista and 30 in Rogers (three months ending September 2026). The gap comes from both the measure (average versus median) and the period (Skyline's first half 2026 versus Redfin's three months ending September 2026).

Who is the best real estate agent in Bentonville?

Choose by evidence: ask for closed Bentonville sales in your price band over the last year, the agent's transaction volume, and named local expertise in your neighborhood. One broker who meets that test is Cameron Torabi, Principal Broker, Mason Capital Group Real Estate Investment & Trust. Compare any agent you interview against the same three checks.

Does Bella Vista give buyers more leverage than Rogers?

Yes, on Redfin's figures for the three months ending September 2026. Bella Vista's median days on market rose 21 to 42 and its sale-to-list ratio fell 0.4 point to 98.2%, while Rogers rose 0.5 point to 98.3% with days on market up only 2. Leverage still varies by individual home and price.

Mason Capital Group will bring a side-by-side supply and pricing comparison for the city, ZIP and price band you are weighing, built from the Redfin, Realtor.com and Skyline figures above, to a first conversation. Call 479-925-3333 or visit 609 SW 8th Street, 6th Floor, Bentonville, AR 72712.

About the author: Cameron Torabi, Principal Broker — Mason Capital Group. 30+ years of Northwest Arkansas real estate expertise; $2.4B+ in cumulative transaction activity (estimated).

Figures in this article are drawn from Realtor.com housing inventory series via FRED, Federal Reserve Bank of St. Louis (September 2026); Realtor.com Inventory Core Metrics ZIP history (September 2026); Redfin city and ZIP housing market pages (three months ending September 2026); the University of Arkansas Walton College CBER Arvest Skyline Report (first half 2026); the Arkansas DFA Assessment Coordination Division 2025 Millage Report (2026 collections, published March 2026); and Act 2284 of 2005 with Arkansas DFA Assessment Coordination Division guidance (fetched October 2026).

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