TL;DR: Bentonville was Arkansas's second-fastest-growing city between 2023 and 2024, growing 3.5% to 61,791 as of July 1, 2024 (Talk Business & Politics).
Bentonville Population Growth Trends
Bentonville was Arkansas's second-fastest-growing city between 2023 and 2024, growing 3.5% to 61,791 as of July 1, 2024, according to Talk Business & Politics. This publication also notes that the city added 7,575 residents — representing 14% growth — from 2020 to 2024.
The trajectory continued with an estimated population of 63,057 as of July 1, 2025, per the U.S. Census Bureau QuickFacts. This data point confirms a sustained upward trend in the city's headcount. Mason Capital Group tracks these figures to give clients an accurate, current picture of the Northwest Arkansas population base.
Economic Drivers and Household Income
Bentonville's median household income was $112,792 in 2024 dollars, based on 2020-2024 American Community Survey data (U.S. Census Bureau). This income figure is a useful reference point alongside our featured listings when sizing up what's available in the city.
Walmart unveiled its new 350-acre Home Office campus in Bentonville in January 2025, comprising 12 office buildings including the 200,000-square-foot Sam Walton Hall and the 360,000-square-foot Walton Family Whole Health & Fitness centre (Walmart). The introduction of such a significant corporate footprint is one of the clearest markers of continued long-term investment in the area.
Commercial Development On The Bentonville Square
The physical landscape surrounding the Bentonville square has undergone significant alteration with the introduction of high-density commercial assets. The Ledger is a 230,000-square-foot, six-story mixed-use office building at 240 S. Main Street on the Bentonville square, billed as the world's first bikeable office building, which opened to members on October 17, 2022 (Talk Business & Politics). This addition represents a substantial increase in available office inventory within the city center, altering the competitive set for commercial tenants seeking proximity to the downtown core.
Adaptive reuse strategies have also expanded the commercial footprint beyond traditional office space. 8th Street Market occupies a roughly ten-acre site converted from a former shuttered Tyson chicken processing plant and operates as Bentonville's first Outdoor Social District (8th Street Market, accessed August 2026). These specific projects illustrate the evolving nature of the market, moving from standard retail and office uses to mixed-use environments that integrate lifestyle and work.
Infrastructure Expansion And Housing Prices
The Northwest Arkansas National Airport's Western Concourse expansion is currently in design through mid-2026, with construction scheduled from September 2026 to September 2028 according to the Northwest Arkansas National Airport. This specific window indicates a long-term commitment to increasing capacity, which serves as a concrete factor for businesses and residents planning their presence in the area. For a buyer evaluating long-term asset value, understanding the completion date of 2028 provides a clear horizon for when these specific improvements will be operational.
Concurrent with this development, the residential market reflects a specific pricing baseline. The median home sale price in Bentonville was $415,000 as of July 2026 (Houzeo). This figure is a snapshot in time, distinct from the airport improvements scheduled for completion roughly two years later.
Current Inventory and Mortgage Rates
Understanding the precise balance of available homes is essential when assessing market conditions in Bentonville. As of July 2026, the city recorded 766 active listings, which Houzeo reports represents 2.64 months of inventory supply. This inventory figure is a factual snapshot of supply at a specific point in time, useful alongside the median price and mortgage-rate data below.
Financing costs play an equally critical role in purchasing power and overall affordability. The 30-year fixed-rate mortgage averaged 6.67% as of August 13, 2026, according to the Freddie Mac Primary Mortgage Market Survey. This rate is a factual input into monthly payment obligations and the total cost of capital over the life of a loan.
Working With Mason Capital Group in Bentonville
The population, income, development and housing figures above come from Census Bureau, Talk Business & Politics, Walmart, Houzeo and Freddie Mac sources. With 30+ years in Northwest Arkansas and $2.4B+ in cumulative transaction activity, Mason Capital Group applies portfolio-level discipline to residential advisory.
Identifying the best real estate agent in Bentonville involves selecting a team that grounds its guidance in verified data. We are located at 609 SW 8th Street, 6th Floor, Bentonville, AR 72712, and can be reached at 479-925-3333.
How fast is Bentonville growing?
Bentonville was Arkansas's second-fastest-growing city between 2023 and 2024, growing 3.5% to 61,791 as of July 1, 2024, and adding 7,575 residents -- 14% growth -- from 2020 to 2024 (Talk Business & Politics). The city had an estimated population of 63,057 as of July 1, 2025 (U.S. Census Bureau QuickFacts).
What is the median household income in Bentonville?
Bentonville's median household income was $112,792 in 2024 dollars, based on 2020-2024 American Community Survey data (U.S. Census Bureau).
What is the new Walmart campus in Bentonville?
Walmart unveiled its new 350-acre Home Office campus in Bentonville in January 2025, comprising 12 office buildings including the 200,000-square-foot Sam Walton Hall and the 360,000-square-foot Walton Family Whole Health & Fitness centre (Walmart).
What is the median home sale price in Bentonville?
The median home sale price in Bentonville was $415,000 as of July 2026 (Houzeo). The city had 766 active listings as of July 2026, representing 2.64 months of inventory supply (Houzeo).
What is the current 30-year fixed mortgage rate?
The 30-year fixed-rate mortgage averaged 6.67% as of August 13, 2026 (Freddie Mac Primary Mortgage Market Survey).