Northwest Arkansas's 2025 First Half Residential Market

Mason Capital Group Real Estate Investment & Trust

Insight into Northwest Arkansas's Residential Market First Half 2025

Real Estate For Sale Mason Capital Group Real Estate Investment & Trust

Residential Market Report: Northwest Arkansas — First Half of 2025  
Presented by Mason Capital Group Real Estate Investment & Trust  

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Executive Summary

Northwest Arkansas’s residential market continues to show resilience and long-term growth. According to the latest Skyline Report, home prices are climbing, new construction remains strong, and absorption levels are holding steady despite a slight dip in total sales volume.

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Home Price Trends

- Benton County: Average home price reached $471,427  
 - +4.8% from 2H 2024  
 - +8.9% year-over-year  
 - +73.0% over five years

- Washington County: Average home price reached $417,489  
 - +3.8% from 2H 2024  
 - +7.2% year-over-year  
 - +74.6% over five years

- Madison County: Average home price reached $321,676  
 - +23.2% from 2H 2024  
 - +25.7% year-over-year

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Sales & Construction Activity

- Total home sales: 5,049  
 - ↓5.4% from 2H 2024  
 - ↑5.2% year-over-year

- New construction sales: 1,844 homes  
 - 36.5% of all sales  
 - 5th highest percentage in Skyline history

- Building permits issued: 2,929  
 - ↓2.6% from 2H 2024  
 - 4th highest total in Skyline history  
 - Breakdown:  
  - Benton County: 2,010  
  - Washington County: 904  
  - Madison County: 15  
  - Includes 124 permits from unincorporated Benton County

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Subdivision & Lot Development

- Active subdivisions: 380  
- Total lots identified: 22,174  
- Lots approved (preliminary/final): 15,381  
- Empty lots across all counties: 4,784 (↑ from 4,433 in 2H 2024)

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Construction Pipeline

- Homes under construction + starts: 1,772 (↑341 from 2H 2024)  
- Completed but unoccupied homes: 670 (stable from 665 in 2H 2024)  
- Absorption: 2,079 homes (↓1.4% year-over-year)  
 - 4th consecutive report with absorption over 2,000 homes

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Owner Occupancy Rates

- Benton County: 60.0%  
- Madison County: 77.4%  
- Washington County: 58.9%

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Strategic Takeaways for Investors

- Price appreciation remains strong, especially in Madison and Washington Counties  
- New construction is robust, with Benton County leading in permit volume  
- **Absorption remains healthy, signaling sustained demand  
- Lot development is accelerating, offering future inventory for builders and developers  
- Owner occupancy rates suggest long-term stability and community investment

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Final Thoughts

The residential market in Northwest Arkansas continues to offer compelling opportunities for investors, developers, and home builders. Mason Capital Group uses data-driven insights — like those from the Skyline Report — to guide strategic decisions and deliver long-term value across our portfolio.


Source: The Skyline Report, Center for Business & Economic Research, Sam M. Walton College of Business, University of Arkansas

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